The Jewellery Quarter BID is committed to ensuring the streets in the area offer an attractive, pleasant and  inviting experience for visitors, employees and residents.

As part of this work, a key project is the In Bloom initiative.

Colour and vibrancy is added to the heavily populated areas of the Jewellery Quarter, including the retail area, St Paul’s Square and the main routes into the city centre, with the funding of hanging basket displays.

The baskets are replanted and maintained each year during the summer months through to the end of September.

Other projects in this initiative include deep cleaning of key streets, landscaping schemes and street tidy ups.